Real estate agents tell private sellers they cannot sell their own home. They won't market the property effectively. Owners need a professional experienced in promoting their sale.
Here is an ad that is currently on a classified website. We have changed the name of the agent and broker to protect the guilty. There are no pictures of the home in the ad.
4bd detached home available for reasonable price in north ajax call for viewing at ‘salespersons first name' ( salesperson, ‘name of real estate brokerage') 905-XXX-XXXX
In an attempt to protect their industry, realtors discredit for sale by owner companies. HomesByOwner of Durham Region is proud of the marketing program that we use to promote private sales. Check out an ad for a Private Real Estate sale on Craigslist.
80% of consumers start their search for a new home on the internet. That is why HomesByOwner.com makes every effort to present all of our listings in a professional manner.
Real estate commissions in this area run in the 5-6% range. If this property sells, the owner will pay approximately $15,000 plus GST. Even if this listing agent gets half, $7,500 is a lot of money to pay for a weak marketing campaign.
I wonder how many calls this agent is getting from the ad?
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